Epicly AI
Epicly AI, an intelligent tool focused on AI programming.
Tags:AI programming toolsA one-sentence summary
Epicly AI is an AI-powered platform for creating advertising campaigns, designed for brands, agencies, and marketing teams. It allows brand materials, marketing objectives, and narrative structures to be transformed into creative briefs, enabling the creation, editing, collaborative review, and publication of video, static, and audio ads.
Tool Introduction
Epicly AI, Inc. integrates brand management, creative planning, scripting, media creation, feedback, and publication – all aspects of traditional advertising production – into a single workflow. It is not a generic chat tool that merely generates ad copy; rather, it organizes content around brand consistency and a cohesive campaign strategy.
Users upload brand assets and guidelines, select the objectives of the campaign, the tone to be used, the channels through which it will be promoted, and the narrative approach to be adopted; the platform then generates a Creative Brief that can be used for production. The team uses this brief to create various versions of the content for different channels, and continues to refine these versions through comments, approvals, ratings, and suggestions regarding their effectiveness.
Main functions
Brand Intelligence
The platform creates a brand context through the use of brand logos, colors, materials, tone, and rules, in order to ensure that subsequent presentations and advertisements remain consistent. Companies should only upload assets for which they have permission to use, and they should check whether the AI understands the elements that are prohibited by the brand guidelines.
Setting marketing objectives
Users can create campaigns with goals such as enhancing brand awareness, boosting sales, or promoting new products. These goals influence the creative brief, the key messages, the call to action, and the advertising structure recommended.
More than 12 story frameworks
The platform offers more than 12 narrative methods, including common marketing frameworks such as AIDA and PAS. These frameworks can help teams quickly establish the structure of a script, but they cannot replace judgment based on the target audience, evidence related to the product, and local advertising regulations.
Generative Creative Briefs
After the user selects the target audience, tone, and distribution channels, Epicly generates a brief outlining the creative direction, the hierarchy of information, and the production requirements. The team can review this outline before actual content creation, thereby avoiding repeated work resulting from incorrect directions.
Video ad creation
The platform can create various versions of video ads based on the provided briefs, and it offers automatic editing capabilities as well as AI-driven suggestions for improvements. The official website does not specify the maximum length, resolution, aspect ratio, frame rate of individual videos, nor does it list the available models; these constraints need to be checked during the trial period.
Static and display ads
Users can create static ad variants suitable for social media and web displays, and adjust the visuals and copy for different platforms. The final output still requires manual verification of the font usage, spacing between elements, readability of the text, licensing of the materials, and compliance with platform specifications.
Audio ads and voiceovers
Epicly allows for the creation of audio ads and voiceovers from scripts, which can be used in audio platforms such as Spotify. The public page does not specify the number of languages available, the number of voices, the cloning capabilities, nor the licensing terms for commercial use; therefore, the feature of voice cloning mentioned in the roadmap cannot be considered a current official feature.
Automated Editing
The Standard package includes automatic editing; the system can suggest new clips, text, or static images based on user feedback and performance data. Even after these automatic modifications, final approval must still be given by the brand owner, legal team, and channel managers.
Ad Scoring
Advertising scores are used to compare the structure and potential performance of ad materials before they are published or during the optimization phase. These scores are recommendations from models; they do not represent the results of the platform’s review process nor the actual returns from advertising campaigns. It is necessary to combine them with real A/B tests.
Real-time comments and approval
Team members can comment on, modify, and approve content within the same project, which helps to reduce the scattering of feedback across Slack, emails, and documents. The Team plan includes collaborative workflows as well as user permission management.
Effect tracking and AI recommendations
The Team package includes Performance Tracking and AI Recommendations, which can provide guidance for optimization based on performance data. The data sources, attribution windows, support channels, and metrics to be used must be determined before integration.
Cross-platform release
The official website states that it is possible to publish content on platforms such as Google Ads, Spotify, and Instagram. However, the types of content that can be uploaded, the permissions associated with advertising accounts, the procedures for dealing with approval rejections, and any regional restrictions all require verification using an actual account.
End-to-end workflow
- Create a brand workspace and upload the logo, colors, fonts, tone of voice, product information, and usage rules.
- Create a campaign and select objectives such as brand awareness, sales, product promotion, or other marketing goals.
- Define the target audience, tone, distribution channels, as well as story frameworks such as AIDA and PAS.
- Have the platform generate a Creative Brief, which is then reviewed first by strategy, brand, and product teams.
- Generate video, static, and audio ad variants based on the approved briefing.
- The team carries out commenting, automatic editing, scoring, and approval within the project, with the final decision-maker remaining in charge.
- Publish or export the qualified materials to the appropriate channels, and connect them with the performance data.
- Optimize the information, visuals, and target audience based on the actual results of the campaign, then create new variants for testing.
Usage tutorial
Create brand materials
- Organize the latest logos, colors, fonts, tone of voice, product materials, and brand prohibition rules.
- Confirm the ownership, region, duration, character licensing, and scope of modifications for all materials.
- Upload only a small number of representative materials, and avoid using both expired activities and conflicting versions as standards.
- Use a test brief to check whether the platform uses the correct name, value proposition, and tone.
- When an error is detected, first correct the brand context and then generate more campaigns in bulk.
Create the first ad campaign
- Choose a single measurable goal, and define the product, target audience, channels, and call to action.
- Select one framework from the available options that matches the purchase stage; do not use multiple frameworks at the same time.
- Generate a Creative Brief to check whether there is evidence supporting the claims and whether the information aligns with the realities of the product.
- Generate a small number of video, static, and audio variants respectively to first verify quality and brand consistency.
- Mark the images, sounds, prices, disclaimers, and copyrighted materials that need to be replaced manually.
- Export or connect the advertising account after obtaining approval for the brand, legal aspects, and distribution channels.
Conduct a team review
- Assign appropriate permissions to members, distinguishing between creators, commentators, approvers, and administrators.
- Leave actionable feedback at specific visual, script, or audio locations to avoid vague comments.
- Use AI editing to create alternatives, but retain the original version along with the reasons for the modifications.
- Treat brand, compliance, accessibility, and channel specifications as separate inspection items.
- Publication on external platforms is allowed only after final approval is given by the designated approver.
Set up A/B testing
- In each round, only one of the main elements – the title, the opening statement, the visuals, the sound, or the call to action – is changed.
- Use consistent audiences, budgets, timelines, and attribution windows for different variants.
- First, record the platform’s Ad Score, and then compare it with the actual numbers regarding clicks, conversions, and costs.
- Do not judge the commercial success based solely on short-term interaction levels; take into account the quality of conversions and profits as well.
- Update the validated patterns to the brand rules and subsequent Creative Briefs.
Content type and channel
| Content type | Primary uses | Current public capabilities | Key points for verification |
|---|---|---|---|
| Creative Brief | Unified strategies and production direction | Generated based on objectives, tone, and channel. | Facts, claims, audience, and brand consistency |
| Video ads | Social networking, showcasing, and digital video advertising | Generate variants and edit automatically | Duration, ratio, resolution, and rights to the material |
| Static ads | Social posts and display ads | Create multi-channel visual content and copywriting. | Text readability, size, and brand guidelines |
| Audio ads | Spotify and audio platforms | Scripts, Voiceover, and audio production | Audio permissions, language, and duration |
| Ad rating | Comparison and optimization before release | Standard and above include | It cannot replace actual deployment data. |
| Publish | Send the materials to advertising or social media platforms | List Google Ads, Spotify, and Instagram publicly. | Account permissions, auditing, and error rollback |
Which users are it suitable for
- Startups and small brands:Use the Standard package to create brand content and produce various advertising materials.
- Medium-sized brand marketing team:Use the Team package for unified collaboration, optimized permissions, and improved performance.
- Advertising and creative agencies:Create brand contexts and multi-channel campaigns for different customers.
- E-commerce brands:Create test variants quickly around new products, promotions, and the sales funnel.
- Content and Growth Team:Combine the creative briefing, production, scoring, and release into a single process.
- Large enterprises:Access APIs, white labeling, customized permissions, and system integration through Enterprise.
Typical use cases
- Prepare Instagram static assets, Google Ads content, and Spotify audio for a new product launch.
- Generate scripts using different AIDA or PAS structures, and compare the effectiveness of the opening sections and the call-to-action elements.
- Enable brands, marketing teams, legal departments, and customers to provide comments and approvals within the same project.
- Based on the performance of the content being delivered, the AI recommends directions for replacing text, clips, or static images.
- Convert existing brand manuals into AI-generated contexts that can be reused by the team.
- Integrate ad generation into internal marketing systems through corporate APIs or white-label capabilities.
Product advantages
- It covers brand management, briefings, media creation, editing, approval, and publishing – it’s not just about generating text.
- Organize campaigns around marketing objectives and more than 12 narrative frameworks to reduce unstructured creation.
- It can handle video, static, and audio materials simultaneously, making it suitable for multi-channel campaigns.
- The Team package offers unlimited AI Credits, 3 seats, permissions, and collaborative workflows.
- The answers and materials are created in accordance with the rules for uploaded brands, which helps to maintain consistency in tone and visuals.
- Enterprise offers APIs, white-labeling, and custom integrations to meet the needs of more complex enterprise integrations.
- It offers a free trial option that does not require a credit card, allowing teams to test the process before subscribing.
Restrictions and Precautions
- Standard starts at $129 per month, which is costly for individuals who create small amounts of content from time to time.
- The duration of the free trial, the points available, and the range of functions are not specified on the public pricing page.
- The rules regarding the consumption of 2,000 AI Credits, as well as their reset, carryover, and additional purchase prices, are not disclosed.
- It is necessary to check whether there are any limits on fair usage, rate, or concurrency regarding the Unlimited AI Credits provided by Team.
- The official website does not disclose detailed specifications such as video duration, output resolution, audio language, and supported formats.
- Ad Score and AI recommendations do not guarantee approval by the platform or an increase in actual conversions.
- Cross-platform publishing requires permissions for an advertising account; incorrect configuration can directly affect public campaigns.
- Voice Cloning, Motion Graphics, and longer output times listed in the roadmap cannot be considered as already available officially.
Differences between the roadmap and current features
Epicly has released its product roadmap for 2025 and 2026, which includes one-click automatic filling, Campaign Builder, a media library, Brand Kits, dynamic ads, ad scheduling, voice cloning, animated graphics, longer-form content, and trend analysis. Just because the timeline specified in that roadmap has passed does not mean that all these features have already been launched.
This article lists only those functions that are currently available, such as brand management, Creative Brief, generation of videos, static images, and audio, collaboration tools, ad evaluation, and multi-platform publishing – features that are clearly displayed on the home page, pricing page, or in the application instructions. Before purchasing any feature from the roadmap, a live demonstration should be requested.
| Roadmap project | Current judgment | Usage suggestions |
|---|---|---|
| Brand Kits | The homepage displays brand asset and guideline management. | Verify multi-brand and version capabilities during the trial period. |
| Ad Campaign Builder | The current homepage is presented using the Campaign workflow. | Verify management, optimize, and release scope |
| Collaborative Workflow | The Team package is listed as a benefit. | Verify comments, approvals, and history records |
| Voice Cloning | Official launch not confirmed yet | Ordinary Voiceover cannot be equated with voice cloning. |
| Generative Motion Graphics | Still needs to be confirmed. | It is required to be generated on-site within the current product. |
| Extended Output Durations | Still needs to be confirmed. | Check the maximum duration of video and audio. |
| Marketing Trend Analysis | Still needs to be confirmed. | Do not confuse it with Performance Tracking. |
Prices and packages
As of August 22, 2026, Epicly offers Standard, Team, and Enterprise plans. The prices displayed on the website are in US dollars and do not include taxes; an annual payment option provides a 20% discount. The actual taxes, currency used, and payment terms depend on the details provided on the purchase page.
| Package | Monthly price | Annual price | Seats and points | Core rights and interests | Suitable for users |
|---|---|---|---|---|---|
| Free trial | $ | Not specified | The duration and quota are not disclosed. | No credit card is required; the specific features are subject to those stated on the registration page. | Verify the brand and production process before purchasing. |
| Standard | $ | $ | 1 seat; 2,000 AI Credits | Brand intelligence, creative suggestions, Creative Briefs, automated editing, and ad scoring | Startups and small brands |
| Team | $ | $ | Includes 3 seats; Unlimited AI Credits | Permissions, performance tracking, AI recommendations, and collaborative workflows | Mid-sized brands and agency companies |
| Enterprise | Custom quote | Custom quote | In accordance with the contract | Security and privacy, APIs, white labeling, custom interface permissions, and integration | Large marketing teams in partnership with platform providers |
Savings from annual payment
The Standard plan costs $1,548 per month for 12 consecutive months, or $1,240 annually; the Team plan costs $6,588 per month for 12 consecutive months, or $5,270 annually. The actual savings amount to nearly 20% of the amounts indicated on the page, and this does not include taxes.
Confirm before subscribing.
- Number of days for free trial, AI Credits, output watermarking, and export permissions.
- How many points are consumed for each type of video, static image, audio, editing, and rating task.
- Are Team Unlimited points subject to limitations related to fair use, speed, concurrency, and queues?
- Additional seats, extra brands, storage, distribution channels, and prices for excess usage.
- Procedures for cancellation, refunds, downgrading, unused points, and content export.
Copyright and commercial rights
The terms of service distinguish between free and paid plans. The free plan grants only individual usage rights, with Epicly retaining the copyright to the scripts, audio, music, and visual content created; the results provided for free are not suitable for use in commercial brand advertisements.
Users of the paid plans retain ownership of all the media they create as well as of its individual components, and this ownership persists even after they cancel their subscription. Users must still ensure that they have legitimate rights to any brands, music, characters, trademarks, and other materials they use, and they need to check to ensure that the content they create does not infringe on the rights of third parties.
| Plan | Rights to generate content | Available range | Pay main attention to |
|---|---|---|---|
| Free plan | Epicly retains the copyright; users are granted individual rights of use. | Individual testing and non-commercial evaluations | The results of the trial period must not be used directly as commercial advertising material. |
| Paid plans | The user retains the copyright to the finished product and all its components. | It can be used for brands and commercial campaigns. | Third-party materials, sounds, and character rights still need to be addressed. |
| After canceling the subscription | The rights to the content created during the paid period remain intact. | The existing qualified media can continue to be used. | Export the source files and project materials in advance |
| Platform assets and code | It falls under Epicly’s intellectual property. | Use only as permitted by the service license. | Websites, code, logos, or internal assets cannot be copied. |
Privacy and data processing
The account information listed in the privacy policy includes the email address, the public details associated with Google login, as well as the name and address provided by the user. Payment data is processed by Stripe, and Epicly claims that it does not store payment information within the application.
The platform can use account information to provide services and support, and it can send marketing communications to users who choose to join. The data can be shared with Stripe and Mailchimp; the policy states that personal data is not sold.
User rights
- You can request access to your personal data in the application’s account settings.
- It is possible to request corrections for inaccurate information.
- It is possible to request the deletion of data related to the account.
- You can opt out of the marketing communications you have chosen to receive in the settings.
- The service is available only to users aged 18 and above.
Data issues that still need to be verified
The public privacy policy does not specify the retention period for brand documents, generated media, prompts, comments, and performance data, nor does it clarify whether these materials are used for training or improving models. Companies should obtain written clarification before uploading unpublished campaigns and customer data.
The policy states that apps should not use cookies or other tracking technologies, but marketing websites, embedded videos, and external publishing platforms may have their own data practices. Companies cannot extend the provisions of the app policy to all third-party pages.
| Data category | Public processing | Corporate priorities |
|---|---|---|
| Account | Email address, public Google information, name, and address | SSO, access, deletion, and role recycling |
| Payment | Processed by Stripe; not stored in the application. | Tax, bills, refunds, and payment provider regions |
| Marketing | Once selected, it will be managed by Mailchimp. | Unsubscribe, list synchronization, and retention |
| Brand equity | Used for brand intelligence and generation | Training purposes, isolation, retention, and deletion |
| Generate media | Stored in the project for collaboration and distribution | Storage duration, export, deletion, and backup |
| Performance data | Used to track AI recommendations | Advertising account scope, attribution, and third-party sharing |
Platform support and integration
| Platform or capability | Support status | Explanation |
|---|---|---|
| Web applications | Support | The main interfaces for brand management, campaigns, creation, collaboration, and publishing |
| Desktop client | No findings were detected. | Currently, browser-based SaaS is the main option. |
| iOS and Android apps | No official apps were found. | The capability to display web pages on mobile devices needs to be tested in practice. |
| Google Ads | The homepage clearly lists the publications. | The specific types of materials and account permissions need to be verified. |
| Spotify | The homepage clearly lists the publications. | Suitable for audio ads; region and specifications need to be verified. |
| The homepage clearly lists the publications. | It must comply with Meta’s account and advertising policies. | |
| Enterprise API | Only Enterprise explicitly includes it. | Authentication, quotas, and endpoints need to be provided by the seller. |
| White-label and custom integration | Enterprise support | Implement in accordance with the contract |
APIs, SDKs, and open-source status
API Access is a specific benefit of the Enterprise package, intended for companies that wish to integrate Epicly into their internal business applications and workflows. The official website does not provide information on self-service API references, rate limits, SDK languages, or sandbox details.
No evidence was found in Epicly AI’s official GitHub repository, open-source SDKs, platform source code, or model weights. The product is a commercial, closed-source SaaS solution; the availability of enterprise APIs and white-labeling options does not equate to it being open source.
Basic information
| Project | Content |
|---|---|
| Tool name | Epicly AI |
| Development company | Epicly AI, Inc. or Epicly AI, Corp. |
| Tool type | AI advertising campaigns, brand content, and multimedia creation platforms |
| Main output | Creative Brief, video, static, and audio ads |
| Price pattern | Free trial, customization by user, team, and enterprise |
| Initial payment | Standard costs $129 per user per month, plus taxes. |
| Is registration required? | It is necessary; Google login is supported; no credit card is required for the trial version. |
| Chinese support | The complete Chinese interface and Chinese voice output have not been confirmed. |
| API | Provided by Enterprise |
| SDK and GitHub | No publicly available official resources were found. |
| Is it open source? | No, it is a commercial, closed-source platform. |
| Main platforms | Integration of web applications and advertising platforms |
Recommendation score
Recommendation score: 4.2 / 5. Epicly AI is suitable for marketing teams that wish to integrate brand guidelines, creative briefs, video and audio production, as well as team approval processes; it is particularly appropriate for brands that operate across multiple digital channels.
Its listed price is higher than that of ordinary copywriting tools, and the details regarding the free usage quota, points consumed, media specifications, and enterprise API are not transparent enough. Before making a formal purchase, it is necessary to use a real campaign to verify the quality, copyright, delivery process, and overall cost.
Frequently Asked Questions
Is Epicly AI free?
It offers a free trial option that does not require a credit card, but the duration of this trial and the amount of AI Credits available are not disclosed. For long-term use, the Standard, Team, or Enterprise plans are required.
Can content generated for free be used for commercial purposes?
It is not recommended. The terms stipulate that the content available under the free plan is intended for personal use only, with Epicly retaining the copyright to any scripts, audio, music, and visual content created.
To whom does paid content belong?
Paid users retain the copyright to the final product and its various components, and this right persists even after cancellation of the subscription. The user is still responsible for any third-party materials and the rights related to the characters used.
What is the difference between Standard and Team?
Standard is billed per user and includes 2,000 points; Team provides 3 seats, no limit on points, along with permission controls, performance tracking, AI recommendations, and collaborative workflows. The specific fair usage limits for the unlimited plan need to be confirmed.
Which types of ads are supported?
The current homepage includes variants of video, static, and audio ads, and the process of automatic editing and publishing can be initiated from the Creative Brief. The specific formats, duration, and resolution details are not fully disclosed.
Is voice cloning supported?
Voice Cloning is included in the roadmap for 2026 and beyond; it is not yet a fully available feature. The existing Voiceover or audio advertising services do not equate to cloning someone’s voice.
Can I publish ads directly?
The home page lists the platforms for publishing content, such as Google Ads, Spotify, and Instagram. Before starting to use it officially, it is necessary to test account authorization, content approval processes, rollback in case of failures, and regional restrictions.
Is team approval supported?
Supported. The Team package includes user permissions and collaboration workflows; the homepage displays comments, adjustments, and instant approval functions.
Are APIs provided?
The Enterprise package provides API access, as well as support for white-labeling and custom integration. There are no self-service development documents available on the public website; details can be obtained by scheduling a demonstration.
Is Epicly AI open source?
It is not open source; no official public platform source code, SDKs, or model weights have been found.
Will brand data be used to train the model?
The public privacy policy does not clearly state whether brand assets and generated content are used for model training. Before uploading unpublished campaigns or customer data, it is necessary to obtain the written terms regarding data usage as specified in the corporate contract.
Summary
Epicly AI connects brand context, marketing objectives, narrative frameworks, Creative Briefs, and multimedia ad creation, and establishes a complete campaign workflow through automated editing, scoring, comment approval, and cross-platform publishing.
Standard is suitable for individuals or small brands, while Team is better suited for teams that need three workstations, collaboration capabilities, and improved efficiency. Enterprise versions offer APIs and white-labeling options. Before making a purchase, it is important to carefully check the points available, media specifications, rights to free content, data training facilities, and advertising account settings.
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