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What is Runday AI?

Runday AI is an AI-based revenue orchestration platform designed for sales, marketing, and customer service teams; its core agent is named Alice. It can handle website visitors, reach out to potential customers proactively, answer questions about products, filter leads, and schedule qualified conversations in the sales calendar.

Runday is operated by Pulse Wave Labs LLC; it initially focused on intelligent scheduling, but has since expanded to include features such as inbound Q&A, hyper-personalized outreach, advertising leads, customer support, and payment processing. Its role is not that of a personal schedule assistant, but rather that of an AI-powered sales agent for businesses.

Core functions

  • AI website proxy: Receives visitors on websites and landing pages 24/7.
  • Sales knowledge Q&A: Answer purchase-related questions based on product information.
  • Clue filtering: Gather requirements, budget, timeline, and contact information.
  • Hyper-personalized outreach: Messages are generated by combining personal and company data.
  • Multi-channel communication: available via websites, text messages, WhatsApp, LinkedIn, and other channels.
  • Automatic scheduling: Reads multiple calendars and assigns the appropriate sales staff.
  • Follow-up reminders: Handling schedule changes, sending reminders, and following up with those who did not show up.
  • Customer support: Answers common questions and routes inquiries to a human agent when necessary.
  • Payment collection: Stripe is integrated into the conversation flow to handle payments.
  • Data Insights: Identify key opportunities using the visitors and events panel.

Alice AI Sales Agent

Alice is Rounday’s omnichannel brand ambassador; she is responsible for handling incoming visitors as well as initiating external conversations. She uses the company’s sales materials to answer questions and passes on high-potential opportunities to real sales representatives.

  • Learn about the company’s mission, products, services, and common questions.
  • Provide immediate answers based on the visitors’ questions.
  • Ask for key information through scripts and natural language inquiries.
  • Identify purchase intent and inform the sales team.
  • Recommend the next steps in the conversation.
  • If a response is not possible or the matter is sensitive, it is escalated to a human agent.

Interaction between the website and landing pages

Runday allows AI agents to be integrated into corporate websites, as well as to enhance advertising landing pages. Unlike static forms that only collect names and email addresses, these agents first answer questions and then use the information from those conversations to gather relevant details and arrange appointments.

  • Provide instant product Q&A for each visitor.
  • Displays preset buttons and branch selection.
  • Collect name, email, phone number, and business requirements.
  • Different sales paths are accessed based on the visitor’s responses.
  • Link the source of the advertisement to the outcome of the conversation.
  • Show the available times directly when visitors are most interested.

Hyper-personalized outreach

The platform generates more targeted outreach messages based on the social information of potential clients and corporate data, and tracks responses through various channels. The Professional and higher-tier packages offer different numbers of leads per month.

  • Adjust the value proposition based on position, company, and industry.
  • Generate message variants for different segments.
  • Identify interactions related to the same activity across different channels.
  • Send a follow-up as scheduled if there is no response.
  • Forward the responded leads to Alice for further qualification review.
  • Optimize the target audience and messaging using performance reports.

Appointments and calendar scheduling

Runday supports scheduling across multiple calendars, involving multiple participants, and in different time zones. Team members need to connect their personal calendars, specify the meeting locations, and indicate their available times; the agent then selects the appropriate person to handle the meeting and the suitable time slot according to certain rules.

  • Read the available times of multiple salespeople.
  • Provide multiple booking links for different users.
  • Assign meetings by team, service, or use case.
  • Create a Zoom session or another meeting location.
  • Send confirmation, reminder, and rescheduling messages.
  • Reduce the time from when a visitor asks a question to when the appointment is finalized.
  • Complex assignment rules are handled through advanced calendar logic.

Text messages and WhatsApp

Runday provides SMS functionality through Twilio, and WhatsApp is managed via Meta rules. To send SMS messages from the United States, a corporate account and registration for the relevant service are required; moreover, the first message sent via WhatsApp must be based on an approved template.

  • Continue the text message conversation using clues from the web page.
  • Receive and send customer messages via WhatsApp.
  • Use the approved template to initiate proactive marketing sessions.
  • Complete filtering, scheduling, and follow-up during the session.
  • Choose between a list format or a sentence format based on the channel.
  • Integrate SMS replies and website visitors into the lead process.

Customer support capabilities

Alice is able to read product documentation and handle common customer inquiries, making it suitable as a first-level support option. The official website claims that it can automatically deal with a large number of queries, but companies should test its accuracy and efficiency by using their own set of questions.

  • Answer questions regarding products, services, and processes throughout the day.
  • Provide consistent standard answers based on the document.
  • Use catch-all rules to handle issues outside the knowledge base.
  • After collecting the context of the issue, it is forwarded to a human agent.
  • Identify frequent questions and content gaps from the sessions.
  • Serve multiple visitors simultaneously and reduce waiting times.

Payment within the conversation

Runday can receive payments through Stripe as part of the payment processing process; merchants need to use the dedicated registration link provided by the company to connect their accounts. The product options, prices, and any applicable commissions should be confirmed with the sales team before activation.

  • Display available services or products for purchase within the conversation.
  • Collect reservation fees, deposits, or the full amount.
  • Link payments to customer and service selections.
  • After the payment is successful, confirmation and reservation details are sent.
  • Stripe handles the main payment account processes.
  • Confirm the Roundday commission and refund responsibilities according to the package.

Configuration of Google Sheets

According to the official documentation, proxy scripts and settings can be managed through a Google Sheets spreadsheet. Tabs such as Questions, Content, Settings, Images, and Validations are used to control the dialogue, the knowledge base, the brand’s appearance, and data validation.

  • Edit the welcome message, buttons, and dialogue branches.
  • Use variables to store the name, email address, and selection result.
  • Trigger the specified process via Jump Words.
  • Set up validation for numbers, email addresses, UUIDs, and length.
  • Modify the proxy’s name, icon, background, and title.
  • After saving, click Sync to synchronize it with the proxy.

Which users are it suitable for

  • B2B sales team: Filters website visitors and schedules demonstrations.
  • Marketing agencies: Provide customers with AI sales agents that carry a brand.
  • Local service providers: Automatically arrange consultations, in-store visits, or on-site appointments.
  • E-commerce companies: Answering questions about products and handling the processes of purchase and payment.
  • Recruitment team: Collects candidate information and coordinates interviews.
  • Customer Success Team: Handles common issues and renewal appointments.
  • Companies across time zones: Continue to handle inquiries and provide follow-up outside regular working hours.

Typical use cases

  • Ad visitors make a sales appointment directly after asking questions on the landing page.
  • Potential clients go through the qualification process via WhatsApp.
  • The agent generates personalized outreach messages based on the company’s background.
  • Customers who do not show up automatically receive a link to reschedule.
  • Website visitors select a service, make a reservation, and pay a deposit.
  • Customers can obtain product answers and manual support outside working hours.
  • Recruitment campaigns involve contacting candidates in bulk and coordinating interviews.
  • The sales team identifies high-intent opportunities from the visitor panel.

Product advantages

  • Connect inbound inquiries, outreach, screening, scheduling, and follow-up into a cohesive process.
  • It supports multiple channels such as web pages, text messages, WhatsApp, and LinkedIn.
  • It is capable of reading multiple members’ calendars and applying complex scheduling logic.
  • The configuration of Google Sheets is intuitive for teams that are not developers.
  • Supports integration with CRM, advertising, calendars, and custom interfaces.
  • It is possible to collect payments and confirm appointments.
  • The four-tier package expands progressively based on the number of clues, the number of knowledge pages, and the number of events.

Usage restrictions

  • No fixed price is available for any of the packages; it is necessary to contact sales for a quote.
  • The high growth rate of the official website and the proportion of automated processing are part of the marketing claims, and they do not guarantee specific results.
  • Old documents use table scripts, and thorough testing is still required when configuring complex processes.
  • Proactive outreach via text messages and WhatsApp is subject to approval restrictions based on region, carrier, and platform.
  • Expired knowledge data can cause agents to provide incorrect prices or product information.
  • Cross-system integration requires handling duplicate contacts, time zones, and field mapping.
  • The privacy policy lists a wide range of potential data types, and companies must strictly limit the scope of data collection.
  • The terms make it clear that the platform is not designed for use in scenarios governed by HIPAA, FISMA, and GLBA.

Comparison of packages and versions

At present, Runday offers four tiers: Starter, Professional, Growth, and Enterprise; quotes for all of these tiers are obtained by contacting sales. The official website allows users to choose between monthly and annual payment options, indicating that annual payment can save 20%, though the exact amount is not specified.

PackageClues and knowledge capacityNumber of activitiesKey capabilities
Starter50-page content vector, basic clue collectionNot specifiedWebsite proxies, landing pages, multiple calendars, booking links, email notifications
Professional2,000 clues, 250 pages of content vectors5Personalized messages, multi-channel tracking, SMS and WhatsApp, ad integration, follow-up
Growth4,500 leads per month, 500 pages of content vectors20LinkedIn, CRM, custom domain names, advanced calendars, and performance reports
Enterprise9,000 leads per month, unlimited content vectorsInfinityEmail verification, video Avatars, voice recognition, custom interfaces, and unlimited sales users

Package prices and upcoming features

ProjectCurrent public statusExplanation
Monthly priceNot disclosedFor all four gears, it is necessary to contact the sales team.
Annual payment discountSave 20%Subject to the official quote and contract timeline.
Create a proxy for freeYou can give it a try.Quick page creation does not require a credit card, while a business credit limit needs to be confirmed.
Management not presentLabel to be launched soonIt appears in the Growth feature.
Outbound voice callsLabel to be launched soonIt appears in the Enterprise feature.
Stripe commissionNot disclosedConfirmed according to the package and sales agreement
Costs for text messages and WhatsAppNot disclosedIt may contain numbers, messages, and approval costs.

When placing an order, it is necessary to request that the quote specify the method for calculating charges, message fees, the maximum number of knowledge pages allowed, the number of campaigns, the number of sales users, the implementation services provided, and the price per additional unit. Features that have not yet been launched officially should not be included in the current purchase agreement.

How to create the first AI agent

  1. Create a test proxy using the work email and corporate website.
  2. Wait for the system to load the website and generate the initial conversation.
  3. Go to Edit to view the Google Sheets configuration sheet.
  4. In Settings, modify the name, icon, background, and title.
  5. Add approved product and service information to the Content.
  6. In the Questions settings, you can define welcome messages, buttons, variables, and branches.
  7. Add validation rules for email addresses, phone numbers, and key fields.
  8. After saving, return to the proxy, click Sync, and refresh the page.
  9. Test normal, unknown, sensitive, and incorrect inputs separately.

How to set up appointments and external communications

  1. Create a sales team and have each member connect their calendar.
  2. Set the available time, meeting location, and time zone.
  3. Define to whom different services and leads should be assigned.
  4. Test multi-user calendar conflict, rescheduling, and cancellation processes.
  5. Apply for approval of short code or WhatsApp template.
  6. Prepare a list of potential clients with legitimate sources and who have agreed to be contacted.
  7. Set the sending frequency, cancellation keywords, and rules for manual intervention.
  8. First, run a small-scale campaign and check the delivery and responses.
  9. After connecting to CRM, verify contact deduplication and status updates.

Methods to improve the accuracy of responses

  • Only approved and still valid sales data will be imported.
  • Formulate clear rules for prices, regions, and eligibility requirements.
  • Provide standard answers and alternative phrasings for common questions.
  • Establish a catch-all procedure for when the proxy is unable to respond.
  • Transfer to a human agent when it comes to contracts, refunds, and commitments.
  • Run regression tests after each product update to synchronize them.
  • Randomly select real conversations and record the types of errors.

Compliance with SMS and WhatsApp regulations

  • Obtain the consent required by applicable law before taking the initiative to get in touch.
  • For the US text messaging service, corporate and tax information must be submitted as required.
  • WhatsApp’s first proactive message uses a template approved by Meta.
  • Do not modify the first piece of content without permission once the template has been approved.
  • Provide a clear way to unsubscribe and immediately process the request to exit.
  • Avoid purchase lists and frequent repeated sending.
  • Save the source of consent, template version, and sending records.

Privacy and data security

Runday may handle information such as names, email addresses, phone numbers, addresses, devices, access patterns, and conversation content. The privacy page lists additional categories of personal data, and companies should use forms and scripts to limit the scope of data collected.

  • Only the information necessary to complete a sale or reservation is collected.
  • Provide clear privacy instructions before the conversation begins.
  • Do not collect sensitive medical, banking, or government-level data in proxies.
  • Review the permissions for CRM, Twilio, Meta, Stripe, and the calendar separately.
  • Establish processes for access, correction, deletion, and cancellation.
  • Restrict team access to tables and customer data.
  • Confirm retention, training for use, and cross-border transmission in the contract.

GitHub and the open-source status

Under Pulse Wave Labs there is a GitHub organization named Runday Development; among its public repositories one can find those related to CMS and email templates. However, these repositories do not represent the complete open-source version of Runday AI’s sales agents, models, scheduling systems, or business platform.

ProjectStatusExplanation
Runday AI platformClosed-source SaaSWebsite proxies, outreach, scheduling, and analysis
Alice AI AgentNot open sourceModel weights or the complete proxy code are not provided.
Runday Development OrganizationThere are public warehouses available.Related to Pulse Wave Labs and Runday
runday-cmsAvailable in public eventsIt relates to content management and does not represent the entire platform.
runday-email-templatesAvailable in public eventsEmail template-related matters
Public self-service SDKNo findings were detected.Enterprise offers custom APIs and endpoints for integration.

Basic information

fieldContent
Tool nameRunday AI
Core agentAlice
Operating entityPulse Wave Labs LLC
Tool typeAI sales agents, customer Q&A, scheduling, and multi-channel outreach
Primary channelsWebsites, text messages, WhatsApp, LinkedIn, and email, etc.
Price patternFour pricing tiers available; annual payment option offers a 20% discount.
CRM and calendarSupport
Custom APIProvided by Enterprise
Is it open source?Commercial platforms are not open source.

Recommendation score

4.3 / 5. Runday AI is suitable for sales teams that wish to integrate website Q&A functions, outreach activities, qualification checks, scheduling, and follow-up tasks; it offers comprehensive multi-channel and calendar capabilities. However, its opaque pricing, outdated form design, and terms related to sensitive data require careful evaluation by potential buyers.

Frequently Asked Questions

What does Runday AI mainly do?

It uses the Alice agent to answer visitors’ questions, search for and filter clues, schedule meetings, send follow-ups, and provide first-level customer service.

Is Runday AI still a scheduling tool?

Booking remains the core capability, but the product has evolved into an AI revenue orchestration platform that includes inbound, outbound, customer service, and payment functions.

Can I create a proxy for free?

The quick page creation option provides a testing interface that does not require a credit card; however, to utilize the official credit limits, channels, and commercial benefits, it is necessary to confirm the details according to the offered quote.

How much is Runday AI?

There is no fixed amount specified for either the Starter or Enterprise plans; it is necessary to contact sales. The website indicates that annual payment saves 20% compared to monthly payment.

Is it compatible with WhatsApp and text messages?

It is supported, but SMS messages in the United States require approval for use, and the first message sent via WhatsApp needs to follow a template approved by Meta.

Can I schedule multiple sales representatives at once?

Yes, it supports multiple calendars, multiple booking links for different users, time zones, meeting locations, and advanced assignment logic.

Can I receive payments through chat?

Payments can be received through Stripe; the commission rates, product settings, and responsibilities regarding refunds must be confirmed with the official party.

Is it suitable for medical and financial sensitive data?

The official terms explicitly state that they are not designed to meet specific regulatory requirements such as HIPAA, FISMA, or GLBA, and should not be used in those regulated interactions.

Does Runday AI provide APIs?

The Enterprise section lists custom API and endpoint integrations, but no public self-service SDK available for all users can be found on the official website.

Is Runday AI open source?

Commercial platforms and the Alice agent are not open source; the few public repositories associated with the GitHub organization do not represent an open-source version of the complete product.

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