ItsBot

A one-sentence summary

ItsBot is an enterprise AI agent platform that integrates website chats, voice calls, and email automation into a single customer journey, and it is used primarily for acquiring customers, assessing their suitability, providing customer service, as well as for scheduling appointments and following up.

Tool Introduction

ItsBot is operated by the Indian company Suites360 Solutions Private Limited; it is not a simple web-based chatbot, but rather an AI Customer Engine designed for use by sales, marketing, and support teams. The system handles customer interactions continuously, drawing on brand knowledge, business rules, and external integrations.

The current key product pages cover Chat Agent, Voice Agent, and Email Agent. Modules such as WhatsApp, social media, advertising campaigns, inbox warming, and SMS are either yet to be released or have inconsistent page statuses; when making purchases, it is necessary to rely on the functions that are actually available for the account.

Product modules and deployment status

Chat Agent – intelligent chat agents on websites

The Chat Agent answers questions regarding products, prices, and services whenever visitors access the website, and it categorizes the content of the conversations into categories such as sales, support, pricing, or demonstrations. Users with a high level of interest are directed to the checkout process, scheduling options, or connected with a human agent.

• Create a Resource Center using websites, documents, FAQs, pricing information, and media.
• Generate responses in accordance with the brand’s tone, vocabulary, and fallback rules.
• It automatically distinguishes between high-temperature, moderate, and low-intent cues.
• Display the available time within the conversation and schedule a meeting.
• When human intervention is required, a complete record, a summary of the intent, and suggested responses are provided.
• Analyze common issues, locations of disconnections, peak activity periods, and conversion paths.

Knowledge base and Resource Center

The Resource Center serves as the knowledge base upon which chat and voice AI agents rely to answer business-related questions. Companies can add website pages, PDFs, Word documents, FAQs, custom text, as well as images and audio, and update this content on a regular basis.

A knowledge base can enhance consistency, but it cannot guarantee that the responses will always be accurate. Clear rules for manual review or referral should be established for questions related to refunds, medical matters, law, finance, and contracts.

Chat Agent deployment process

1. Create a business account and set up a separate brand workspace.
2. Add websites, documents, FAQs, and pricing information to the Resource Center.
3. Set the brand tone, welcome message, fallback message, and prohibited response options.
4. Configure lead fields, eligibility rules, scheduling calendar, and manual handoff.
5. Adjust the color, size of the chat window, and its position on the page.
6. Run common issues, abnormal issues, and high-risk issues on the testing page.
7. Deploy to the official website via scripts, plugins, or platform integration.
8. Continuously review conversations, conversions, and incorrect responses to update the knowledge base.

Shopify and e-commerce capabilities

The Chat Agent can connect to stores via the Shopify Admin API and the Public Store API, and it uses natural language processing to handle tasks related to product discovery, prices, inventory levels, order status, shipping, and returns. The page also outlines the options for voice shopping.

• Recommend products based on color, price, or other criteria.
• Answer questions regarding inventory, specifications, delivery, and returns.
• Check order and shipping status.
• Guide highly interested customers through the checkout process.
• Use an API key with the minimum required permissions before making connections, and rotate it regularly.
• Manual approval is required for refunds or order modifications.

Voice Agent – voice-based intelligent agent

The Voice Agent can answer incoming calls as well as initiate outbound calls; it is used for front desk services, customer support, sending reminders, following up with clients, reactivating unengaged leads, assessing eligibility, and making appointments. When human intervention is needed for a conversation, the context associated with that conversation can be passed on to a staff member.

Voice Apex and Voice Care

The price page does not disclose the monetary value of each credit point, so it is not possible to estimate the total cost based solely on the number of minutes. Calls may also incur costs related to numbers, service providers, SIP, recording storage, and third-party services.

Voice Agent configuration process

1. Create a Resource Center and include services, FAQs, and business rules.
2. Connect to or import Twilio, Telnyx, Plivo, Wavix, or SIP numbers.
3. Select Voice Apex or Voice Care and test the target language.
4. Set rules for appointments, upgrades, manual transfers, and emergency situations.
5. Create a business notification or promotional call campaign and select the target contacts.
6. Test latency, accuracy, transcription, and CRM writing on a small scale.
7. Check local regulations regarding recording, automated calls, consent, and marketing.
8. After going live, continuously review call logs, reasons for termination, and failed transfers.

Speech language

The FAQ clearly lists that voice recognition and response support are available in English, Hindi, French, Spanish, German, Tamil, and Telugu. The languages available for different voice tones, regional accents, and Voice versions may vary; it is advisable to use actual customer recordings for testing.

Email Agent – intelligent email agent

Email Agent can connect to corporate email accounts, read and sort new emails, generate replies based on the intended purpose, and create cold emails as well as promotional messages. Companies can choose to send them immediately, create drafts first, or schedule their sending.

• Import contacts and segment them by group, attribute, and behavior.
• Generate emails using pre-made templates or custom brand templates.
• Subsequent sequences are triggered automatically based on actions such as opening, clicking, and responding.
• Perform A/B testing on the theme, content, and sending strategy.
• Generate personalized content based on the recipient’s language, the brand’s tone, and the context.
• View, reply, or assign to AI processing in the unified inbox.
• Reduce delivery risks through throttling, scheduling, and content inspection.
• Analyze open rates, click-through rates, response patterns, and conversions.

Email control and compliance in delivery

AI can increase processing speed, but it remains the responsibility of the company to ensure that contacts are legitimate, to handle requests for removal from mailing lists, to verify the identity of senders, and to obtain consent for marketing communications. Spam emails and automated follow-ups must in particular comply with the electronic communication and privacy regulations in the recipients’ regions.

CRM, calendar, and platform integration

ItsBot lists CRM platforms such as HubSpot, Salesforce, Zoho, and Pipeline; it is able to write back lead information, intentions, appointments, and follow-up statuses into the business system. Voice Agent can be connected to telephone service providers, while Chat Agent can be integrated with Shopify, WordPress, and website scripts.

Multiple brands and team collaboration

ItsBot allows for the creation of isolated workspaces for different brands, domain names, or websites; each workspace can have its own tone, agents, and analysis tools. This helps to reduce the risk of data mixing, but administrators still need to define role permissions and ensure data isolation.

• Create separate knowledge bases and price information for each brand.
• Permissions are divided into sales, customer service, marketing, and administration.
• Specify the department for manual transfer, business hours, and response targets.
• Avoid importing contacts from one brand into another workspace.
• Regularly review integration keys, shared accounts, and the permissions of employees who have left the company.

Trial and current pricing

The current pricing page offers a consultative, customized approach; the cost is determined based on successful interactions or resolved tickets, the volume of conversations, integration needs, as well as SLA and support requirements. The figure of $19 mentioned in the old search summaries cannot replace the current quote, and it should not be presented as a fixed price.

How to evaluate quotes

1. Track the number of minutes of website conversations, emails, incoming calls, and outgoing calls each month.
2. Determine the actual usage rates of Voice Apex and Voice Care.
3. List the number of brands, agents, user seats, numbers, emails, and contacts.
4. Clarify the scope of integration for CRM, phone, e-commerce, calendar, API, and Webhook.
5. Confirm the unit price of credit points, the definition of successful interactions, and excess charging.
6. It is required to specify the costs for implementation, migration, training, support, and SLAs.
7. Check the currency, taxes, monthly or annual payment options, as well as automatic renewal.
8. Use trial data to calculate the cost per valid lead, appointment, and resolved ticket.

Subscription, cancellation, and refunds

The terms allow for monthly or annual payment, and different currencies and taxes may apply depending on the location. Subscriptions are automatically renewed by default, but users can cancel them through the control panel; such cancellation takes effect at the end of the current billing cycle.

• All payments made are, in principle, final.
• No refund will be given for unused items, user errors, dissatisfaction, or early cancellation.
• The remaining days in the current cycle will not be refunded proportionally.
• A failed payment may result in the account being temporarily suspended.
• Upon termination, the license is revoked immediately, and the content on the server may be deleted.
• Enterprises should specify in the contract the data export procedures, the transition period, and the termination of assistance.

Safety and compliance

The product page states that it holds ISO 27001 and ISO 42001 certifications, and it specifies that HIPAA, SOC 2, and GDPR are considered to be in compliance or aligned, rather than having certifications themselves. Users should not assume that being \"compliance-ready\" means that regulatory obligations are automatically met.

Privacy and data processing

The platform may handle names, company information, email addresses, phone numbers, login details, billing information, IP addresses, devices, usage logs, business documents, notifications, chat records, and media. Third-party contacts uploaded by users can only be processed in accordance with the instructions of the company, which is responsible for obtaining the necessary legal approvals and access rights.

The platform states that it will not sell contact data, and the information uploaded by users will not be used to train generic, non-personalized models. It may use this information to improve the models and functions specific to the workspace, and users can contact the team to request to opt out.

Data ownership and manual review

The terms state that users retain ownership of their data, with the platform acting as a processor to provide services. AI-generated outputs may be incorrect, incomplete, or inappropriate, and they cannot replace legal, medical, financial, or other professional advice.

• Transfer high-risk issues to authorized human staff.
• Use definitive business data for prices, inventory, refunds, and contractual commitments.
• Retain records of AI activities, transfers, and manual modifications.
• Regularly test the accuracy of the knowledge base using known answers.
• Prevent agents from making discriminatory decisions regarding eligibility on their own.
• Keep evidence of consent and cancellation for outbound calls, recordings, and email campaigns.

API, GitHub, and open-source status

The terms mention API, Webhook, JavaScript components, and platform plugins, but no complete set of self-service developer documentation is available publicly. When interface access, rate limits, authentication, sandboxing, and error handling are required, technical details should be requested during the procurement phase.

ItsBot has a GitHub organization account linked to its official website, but no public code repository is available at the moment. The core platform is a closed-source cloud SaaS service; it cannot be classified as open source nor can it be deployed privately by users.

Which companies are suitable?

• SaaS and B2B service companies that aim to handle website inquiries and reservations throughout the day.
• A sales team that needs inbound reception, outbound follow-up, and activation of cold leads.
• Marketing teams that need inbox organization, drafts, sequencing, and activity analysis.
• E-commerce companies that wish to connect Shopify products, orders, and logistics.
• Operations companies that need multi-brand workspaces and unified analysis of customer interactions.
• Growing enterprises that are capable of handling custom implementation, integration, and compliance management.

Product advantages

• Chat, Voice, and Email are organized around the same customer journey.
• The Resource Center supports websites, documents, FAQs, text, images, and audio.
• Chat allows for the determination of intentions, scheduling of meetings, and transferring the conversation to a human agent with relevant context.
• The voice service covers both incoming and outgoing calls, and supports multiple telephone providers.
• Email support includes categorization, drafts, auto-responders, campaigns, sequences, and A/B testing.
• It can be connected to CRM, e-commerce platforms, calendars, websites, WordPress, and Zoom.
• Multiple brands can create isolated work areas and maintain their own tones.

Usage restrictions

• There is no fixed public price for packages; a customized quote must be obtained by contacting a consultant to determine the budget.
• The instructions for the 14-day and 15-day trials are inconsistent; the actual range and limits need to be confirmed.
• Modules such as WhatsApp, social media, advertising, pre-launch campaigns, and SMS have not yet been marked as available.
• Voice credit points only disclose the consumption rate; the unit price of the currency is not made public.
• 99.5% is a target for availability that should be strived to achieve; it does not necessarily equate to the contractual SLA.
• HIPAA, SOC 2, and GDPR only indicate readiness or alignment; they cannot be considered as certifications.
• Automatic outbound calls, emails, and contact management require the company to obtain legitimate consent.
• In principle, no refunds are granted for any payments, and a genuine trial period must be completed before opting for an annual payment.
• Public developer documentation and open-source code are limited.

Recommended method for going live

1. First, choose a channel and a clear goal, such as making reservations via a website or following up after missed calls.
2. Prepare the reviewed FAQ, prices, procedures, and upgrade rules.
3. Test the connection to CRM, calendars, email accounts, or phone numbers, without using production credentials.
4. Use real but anonymized conversations to test accuracy, latency, routing, and data write-back.
5. Establish mechanisms for manual review, emergency shutdown, cancellation of subscriptions, and handling of complaints.
6. Measure effective leads, appointments, ticket resolutions, call minutes, and labor savings.
7. Negotiate credit points, excess fees, SLAs, and scope of implementation based on trial data.
8. Start with a low volume of traffic and gradually expand the channels, while continuously monitoring quality and compliance.

Frequently Asked Questions

What are ItsBot’s main products at the moment?

The current key products are Chat Agent, Voice Agent, and Email Agent. The availability of modules such as WhatsApp, social media, advertising, inbox warming, and SMS is not yet consistent across all platforms.

Is There a Free Version of ItsBot?

Currently, a time-limited trial without the need for a credit card is offered, rather than a permanent free subscription. The price page indicates 14 days, while the product page and terms specify 15 days; it is necessary to confirm the actual duration before registering.

How much is ItsBot?

Currently, custom quotes are used; the cost depends on the agent, level of interaction, call credit points, integration options, SLA terms, and support services. The pricing page does not list any fixed monthly fees that can be purchased directly.

What is the difference between Voice Apex and Voice Care?

Apex focuses on high realism, emotional impact, and low latency, costing 10 credit points per minute; Care emphasizes stability and cost efficiency, at 4 credit points per minute. The price of credit points still needs to be requested.

Is Chinese voice support available?

The publicly available FAQ lists English, Hindi, French, Spanish, German, Tamil, and Telugu as the supported voice languages; Chinese voice support is not confirmed.

Can it be connected to Shopify?

It is possible to connect to Shopify’s management and store APIs, which are used for handling tasks related to products, inventory, orders, shipping, and returns. Manual approval is required when making changes to orders or issuing refunds.

Will generic models be trained using customer data?

The policy states that user data is not used to train generic, non-personalized models; third-party model providers are also subject to corresponding restrictions, unless the users explicitly choose to participate. The platform can be used to improve the features specific to the current workspace, and there is a way to exit it.

Is ItsBot open source?

It is not an open-source product that has been verified; its GitHub organization does not contain any public repositories, and its core services are closed-source SaaS solutions. There are also limited comprehensive public documentation available for the APIs and Webhooks.

Can I get a refund if I cancel my subscription?

Subsequent automatic renewals can be canceled, but such cancellation takes effect at the end of the current billing cycle. The terms specify that all payments are final in nature, and no refunds are provided for unused services or in cases of early cancellation.

Summary

ItsBot is suitable for companies that wish to integrate chatting, phone calls, and email into a single process for acquiring customers and providing support. The Chat Agent is responsible for boosting conversions on the website, the Voice Agent handles incoming and outgoing calls, while the Email Agent is tasked with carrying out follow-up actions and automating email management.

Its value depends on the quality of the knowledge, the level of integration, and the cost of genuine interaction, rather than just the effectiveness of the AI’s responses. Before making a formal purchase, it is necessary to verify the scope of the trial period, the modules that will be available, the price per credit point, the SLA terms, the data flow, and the refund policies; thereafter, a small-scale real-world application should be used to assess the return on investment.