Meitu WHEE

What is Meitu WHEE?

WHEE is an AI-based visual creation tool developed by Xiamen Meitu Network Technology Co., Ltd.; it relies on MiracleVision, the proprietary large-scale model created by Meitu. Initially, this tool was designed for designers to use for text-to-image and image-to-image generation as well as for training style models. Today, the official product page focuses on applications that are popular among the general public, such as creating content related to favorite celebrities, producing high-quality images, restoring photos from concerts, using AI for image editing, and generating videos.

WHEE is not just a single drawing input field; it is a mobile visual workflow that includes functions for creation, image editing, expansion, clarity enhancement, poster creation, as well as the generation of animations and videos. Users can start with text or existing photos, and then use features such as local adjustments, removal of elements, enhancement of quality, and addition of dynamic effects to produce the desired output.

Current official entry instructions

This clause is based on Meitu’s official website, the official WHEE product page, the WHEE membership agreement, the privacy policy, the official App Store page, and Meitu’s AI open platform. The third-party pages with similar names that exist in the database are not the official WHEE product pages; therefore, statements such as fixed membership prices, 8K output capabilities, and API pricing cannot be considered as official references.

When looking for products, users should rely on Meitu accounts, the official Meitu company, and developers from official app stores; they should avoid making payments on unofficial pages, uploading personal photos, or believing in unverifiable claims regarding commercial licenses.

Text-to-image generation

Users enter descriptions in Chinese or other supported languages, and WHEE generates images based on the subject, scene, lighting, composition, and style. It is suitable for promotional posters, avatars, illustrations, wallpapers, concept art, social media posts, and creative drafts.

The prompt should specify the characters, actions, environment, camera angle, colors, and intended use. When generating characters, errors may occur in terms of fingers, accessories, clothing, and text; it is therefore necessary to conduct tests at a low cost first, and then use AI tools for image editing to create the final version in high resolution.

Image-to-image generation

Image-to-image generation allows users to upload photos and specify the desired modifications, in order to create images with different styles or compositions. For fan activities and personal creative projects, it can transform photos of idols, everyday pictures, or reference images into Q-version styles, illustrations, movie-like effects, wallpapers, and themed materials.

Image-to-image generation can alter the details of the original image, and it is not possible to ensure that the identity of the people, any logos on their clothing, and the appearance of the products remain exactly the same. When real people are involved, permission for their use in such images must be obtained, and it is necessary to check whether the resulting images could lead to misrepresentation or deception before they are made public.

Smart AI image editing

AI image editing allows users to specify the areas and elements they want to modify by using natural language; for example, changing the background, adjusting clothing, adding props, altering the weather, or fixing defects in the image. Compared to traditional layers and masks, it is more suitable for users who are not familiar with professional software.

Too general instructions can result in the entire image being redrawn. For important figures or products, it is advisable to specify that \"only a certain area should be modified while leaving the rest unchanged,\" and to save the original image along with several versions.

AI seamless removal

Traceless removal allows for the elimination of passersby, unwanted objects, obstructions, and other elements that are not necessary in the image, after which the background area is filled in. It is ideal for cleaning up photos taken at concerts, during trips, for product listings, and as social media content.

When the texture is complex, the subject or area being covered is too large, filling techniques may result in repetitions and distortions. Removing watermarks, signatures, and copyright notices does not grant users the right to use the material, and it should not be used as a way to circumvent the licensing rules.

AI image expansion

Image expansion allows the original image to be extended outward, so that it can be used as a phone wallpaper, a horizontal cover image, a vertical poster, or in formats suitable for social media platforms. The system generates a new background based on the edges of the image, while striving to maintain consistency in lighting and style.

The extended areas are the result of AI predictions; buildings, people, and text in these areas may not reflect the actual environment. Photos of a documentary, news, or evidential nature should not treat the generated areas as genuine facts.

Ultra-high-definition images and concert restoration

On the official WHEE product page, Concert Ultra HD and portrait ultra-high definition are highlighted as key features; they help to improve the quality of photos taken from a distance, low-resolution screenshots, and blurry images of people. Super-resolution technology enhances clarity, reduces noise, and improves the appearance of faces.

Ultra-high definition does not involve restoring the actual lost pixels; rather, it relies on the model to infer details. The features of idols, the textures of their clothing, and the text on stage may be reconstructed, but in applications where authenticity is important, the original image should be retained along with an explanation.

Ultra-high-definition video

The mobile version also offers enhanced clarity for videos and Live Photos, aimed at improving the quality of concert clips, old videos, and social media content. After processing, a clearer visual result is achieved, which can then be used for editing or saving.

Ultra-high-definition videos require more processing power and longer upload times, and they may consume a larger amount of bandwidth. Excessive sharpening can cause issues such as visible edges, flickering, or changes in the appearance of faces; it is therefore advisable to first create short clips for testing.

Convert image to Live Photo

Converting images into Live Photos allows static photos to be given slight movements and saved as such; they are suitable for use as lockscreen backgrounds, promotional materials, and for sharing on social media. This is a form of AI-driven animation, and it does not represent actual movements that occurred at the time of photography.

Characters may blink, and their hair as well as the background can appear distorted. When posting content that features public figures, it is important to avoid creating false statements or content that could be mistaken for real recordings.

AI video generation

WHEE supports the creation of videos from text as well as from images, allowing prompt texts or static images to be converted into short videos. According to Meitu’s official information, MiracleVision continuously improves consistency in the subject matter, continuity in the motion, and control over the content; these capabilities are now integrated into Meitu’s products.

The available models, duration, ratio, resolution, and the amount of resources consumed will be updated; it is not possible to set these parameters fixedly using third-party pages. AI-generated videos may still exhibit sudden changes in movements, shifting of characters, distorted text, and flickering footage.

AI posters

AI posters combine generated images, templates, text, and layout elements, and are used for birthday greetings, event promotion, social media covers, and commercial visual drafts. Compared to using diffusion models to create text directly, an editable layout makes it easier to maintain readability in Chinese.

It is necessary to check the in-app instructions to determine whether the font can be used for commercial purposes, as well as the licensing terms for the template materials and the allowed uses of the output. Prices, dates, names, and event locations must be verified manually, character by character.

Creation of fan-related content

The current product focus of WHEE is on creating amazing images related to idols and various support materials; it offers chibi-style characters, large-screen displays, birthday celebration features, as well as gameplay themes centered around idols. Users can transform their photos into wallpapers, posters, cards, or animated content.

Fan-created content does not automatically grant rights to use the artist’s portraits, photographs, or the agency’s trademarks. There are different legal risks associated with sharing such content, printing it for exchange, or selling it; authorization must be obtained before using it for commercial purposes.

Style model training

The early versions of WHEE, as well as its membership agreements, still mention the training of style models; users can upload a set of works to train a unique style that can be used when generating content. This approach is useful for creating a consistent visual style for illustrations, brands, or individuals.

The training set must be owned by the user; it is not allowed to upload works of other artists, client confidential information, or unreleased designs without permission. After an update to the application version, the access options, usage limits, and availability may change, and the actual functions available in the account will prevail.

What is soybean?

Meidou is the virtual value-added service unit within the Meitu product line; for tasks such as image generation, model training, video creation, high-definition processing, and other AI-related activities carried out by WHEE, Meidou is deducted according to the rules set for each page. Different functions, models, and output qualities may require different amounts of Meidou.

Meidou is not a form of cash or prepaid card; refunds in case of task failure, as well as the validity period and scope of use across different products, are governed by the rules associated with the Meitu account and the purchase page. It is advisable to check the estimated consumption before starting long-video or batch tasks.

WHEE VIP Benefits

According to the official member agreement, WHEE VIP members are granted a certain number of free tokens per month, which can be used to access services such as image generation and model training at VIP discounts. The free tokens are valid only for that month; any unused tokens expire after that time. The exact amount of tokens and the discount rates are specified on the relevant page.

The current product description on the App Store states that VIP members receive 360 US dollars’ worth of tokens per month. Being a member does not mean unlimited access to all AI functions; generating content still requires the use of tokens.

WHEE price

The example prices listed in the official App Store product descriptions for the Chinese market are 18 yuan per month or 168 yuan per year for automatic renewal; the pages specific to different regions may also show student discounts, weekly subscriptions, and options for toping up with Meitu credits.

The final price in RMB, as well as any promotions and complimentary benefits, are subject to the details displayed on the in-app page at the time of purchase.

The membership agreement offers subscription periods of 1 month, 3 months, and 1 year, and it is specified that the price can be adjusted according to business strategies. The figures of 58 yuan per month or 518 yuan per year mentioned on third-party websites are not the official prices that can be verified at present, and therefore should not be used.

Automatic renewal and cancellation

Automatic renewals enabled through WeChat or Alipay typically result in a deduction on the day before the expiration date, and official notifications are sent before the end of each cycle. Users can disable such automatic deductions in the password-free payment or auto-deduction settings of their respective payment apps.

To cancel a subscription via the App Store, it is necessary to do so through the Apple ID subscription section, and this should be done at least 24 hours before the end of the subscription period. Refunds for virtual memberships are subject to the terms of the agreement and the policies of the sales channel.

Web and mobile devices

WHEE offers web platforms and mobile applications; the current app is compatible with Apple devices such as the iPhone, and it allows users to sync certain works and benefits using their Meitu accounts. The web version has historically focused on professional image creation and modeling functions, while the mobile version emphasizes content related to idols, image editing, high-resolution images, and dynamic content.

The functions, models, and prices at both ends may not be exactly the same. Users should check on the actual device whether video generation, model training, export formats, and high-definition capabilities are supported.

Meitu AI Open Platform

If a company needs capabilities such as text-to-image generation, image-to-image generation, partial redrawing, image expansion, AI-generated posters, product images, image cropping, and image quality restoration, it can apply for the corresponding APIs or WebSDKs through the Meitu AI open platform. This is a separate enterprise service and is not equivalent to WHEE VIP.

The open platform currently offers a trial version with shared keys; according to the official details, there are 1,000 trials available at a rate of 1 QPS. The official prices can be found on the order page, while certain technical aspects require a quote from the sales team.

When multiple technologies are required, they may need to be purchased separately.

API fees and access

The Meitu AI Open Platform offers different payment plans based on the volume of requests and QPS; it accepts payments via WeChat, Alipay, as well as offline transfers. The minimum amount for offline transfers is currently 3,000 yuan. Once an order is completed, the enterprise receives official encryption keys valid for a specified period.

The claim circulating on the internet that the price of MiracleVision is fixed at 0.1 yuan per unit is not supported by any current official orders, and such pricing is not applicable. Developers should log in using the appropriate interface in order to try out the service and obtain a quote.

Is it open source?

The WHEE application, the MiracleVision model, and the Meitu cloud-based generation service are not open-source projects; the developers do not provide the complete model weights or server code that can be deployed locally.

The fact that Meitu provides commercial APIs and SDKs does not mean that its core models are open-source; companies that require offline processing, private deployment, or data retention should consult Meitu’s business team for details.

Privacy and real photos

WHEE processes the photos, videos, prompts, and content created by users. The current privacy policy is managed by Xiamen Meitu Network Technology Co., Ltd. and its affiliated companies; it deals with users’ content, identifiers, usage data, and diagnostic information in accordance with the functions offered.

Before uploading images of idols, customers, minors, or internal materials, it is necessary to verify the relevant permissions and privacy regulations. Do not use identity cards, medical records, unreleased products, or private photos as ordinary creative materials.

Meitu WHEE Usage Guide

Complete a basic task.

1. Clarify the purpose of the image, its dimensions, style, and requirements regarding commercial licensing.
2. Upload the original images for which you have permission to use them to Meitu WHEE, or enter clear instructions;
3. Select the current official entry instructions and first generate low-cost candidates;
4. Use image generation to adjust the composition, subject, and details;
5. Zoom in to examine faces, hands, text, edges, logos, and artifacts;
6. Export after confirming the color, resolution, and licensing, while retaining the original image;

Create reusable professional workflows

1. Create a list of brand colors, fonts, layout elements, and elements that are prohibited.
2. Test the current official entry instructions, text-to-image generation, and image-to-image generation separately;
3. Use the same set of representative samples to compare quality, speed, and cost;
4. Complex edges, text, and images of key products should be handed over for manual refinement.
5. Standardize naming, dimensions, and review status;
6. Batch processing and release are carried out after random inspections;

Which users is it suitable for?

• Fans who create wallpaper featuring their favorite idols, promotional posters, and amazing images from concerts;
• Regular users who need text-to-image, image-to-image, and natural language image editing capabilities;
• Content creators who produce social media posters, covers, and animated content;
• Users who need image enlargement, removal of elements, high-definition processing, and video enhancement;
• Enterprise developers who access image processing capabilities through the Meitu AI open platform.

Product advantages

• Functions for creation, image editing, high-resolution processing, poster design, and video production are all integrated together;
• The aesthetic experience for Asian portraits and Chinese users is well-developed;
• Photos from concerts and materials related to fandom have a distinct visual style;
• Natural language image editing reduces the barriers to using professional software;
• It supports web and mobile platforms, and features Meitu accounts as well as the Meidou system;
• Companies can apply for APIs through an independent AI open platform.

Restrictions and Precautions

• VIP accounts are not created indefinitely – viewing images, videos, models, and high-definition content continues to consume MeDou credits, and the credits granted to members on a monthly basis expire at the end of that month.
• The functions, prices, and scope of availability for Web and App versions may change.
• Images in ultra-high resolution may alter people, products, and text, and therefore cannot be used as evidence of authenticity.
• Materials related to fan worship involve photography copyrights and artist portraits, and the scope of authorization for personal use versus commercial sale is different.

Frequently Asked Questions

Is WHEE free?

Some features can be downloaded for free and tried out, but AI generation and processing consume Beans. VIP members receive free Beans each month as well as discounts, though not all features are available indefinitely.

How much is a WHEE membership?

The current prices in the Chinese App Store are 18 yuan per month or 168 yuan per year; the actual prices, any student discounts, and the number of free beans are specified on the in-app purchase page.

Can WHEE generate videos?

Yes, it supports generating videos from text as well as from images; it also offers high-definition video output and the conversion of images into Live Photos. The model used, duration, and resource consumption are determined by the details on the current task page.

Is WHEE suitable for photo editing to look like a celebrity?

It’s suitable; the current products focus on offering high-resolution concert photos, stunning images of idols, chibi-style representations, birthday support features, and posters. However, when publishing or printing these materials, it is still necessary to respect portrait and photography copyrights.

Does WHEE have an API?

WHEE does not provide a single, public API; companies can apply to the Meitu AI open platform for separate interfaces for text-to-image, image-to-image, image enlargement, image restoration, and creation of product images.

Is WHEE open source?

It is not open source. WHEE and MiracleVision are closed-source products and cloud-based models developed by Meitu; companies can access them through commercial APIs.