Qimi
Qimi is an integrated platform for creating and delivering advertising AI solutions, specifically designed for the gaming industry and launched by Meitu Company. By leveraging advanced AI technologies, it offers services such as idea generation, ad creation, and ad deployment, helping advertising planners and clients to enhance their creative approaches and the effectiveness of their campaigns...
Tags:AI video toolsWhat is Qimi?
Qimi is an AI-based platform for creating and delivering advertising content in the gaming industry; its official website currently offers the ability to generate advertising videos directly from game recordings.
The platform is operated by Chengdu Ruisheng Tianhe Media Technology Co., Ltd., and it covers areas such as creative production, bulk distribution, and performance optimization.
Main functions
- Upload a game screenshot to generate an advertising video with just one click.
- AI assists in writing ad scripts.
- Automatically organizes the structure of video content.
- Add creative special effects and emojis.
- Batchly mix and edit multiple video materials.
- Pair it with the uploaded music assets.
- Conduct material deconstruction and creative production.
- It supports text-to-image and text-to-video generation.
- Manage bulk ad campaigns.
- Deposit deployment data and optimize models.
AI one-click video creation
Users can upload game recordings and music, along with the name of the game; thereafter, the AI can be used to create a mixed edit featuring scripts, structure, and creative elements.
| Stage | AI can assist with content. | Manual focus |
|---|---|---|
| Material recognition | Analyze the visuals, gameplay, and highlight moments | Confirm that the material can be used for deployment. |
| Script writing | Organizational selling points and narrative rhythm | Check facts and ensure compliance with advertising regulations |
| Structural arrangement | Combine the beginning, gameplay, and end. | Control information density |
| Creative montage | Add special effects and emojis | Maintain the brand’s tone. |
| Batch output | Generate different versions of the material. | Complete the quality audit item by item. |
Video material upload specifications
| Project | Official website specifications | Usage suggestions |
|---|---|---|
| Number of videos | Up to 10 | Categorized by gameplay or scenario |
| Minimum total duration | Greater than 10 seconds | Provide sufficient clipable segments. |
| Maximum total duration limit | Less than 10 minutes | First, delete the invalid recordings. |
| Video format | MP4, MOV | Give priority to using common encodings. |
| Total video size | Less than 1000MB | Balancing clarity and upload speed |
| Upload method | Click, drag, or paste | Check the file order before uploading. |
Specifications for uploading music materials
| Project | Official website specifications | Precautions |
|---|---|---|
| Number of songs | Up to 10 | Prepare versions at different tempos |
| Audio format | MP3, WAV, M4A, AAC | Use files with good compatibility. |
| Single file size | Less than 500MB | There is no need to upload large, lossless files. |
| Copyright requirements | A legitimate right to use it is required. | Retain the authorization or purchase receipt |
| Rhythm selection | Match based on ad content | Avoid having music mask important information. |
How to prepare game screen recordings
- Identify the target audience for this advertisement.
- List the core gameplay elements that need to be displayed.
- Record clear footage of the actual game gameplay.
- Remove loading, lagging, and unnecessary waiting segments.
- Prepare highlight scenes such as victories, rewards, or turning points.
- Organize the files by character, level, and gameplay style.
- Confirm that the recorded video does not contain any player privacy information.
- Check the commercial licenses for the visuals and music.
Script writing
AI can organize ad scripts based on the content of screen recordings, but the key selling points, numerical values, and rules for the campaigns must be confirmed by the operation staff.
- Present the conflict or outcome as soon as possible at the beginning.
- The middle section shows the actual gameplay and feedback on operations.
- Use short sentences to explain the key selling points.
- Do not exaggerate the odds of winning or the profits from the game.
- Avoid making promises that cannot be fulfilled.
- Clear action guidelines are provided at the end.
- Prepare different scripts for various channels.
Structural arrangement and creative editing
Qimi can automatically combine multiple screen recording clips, adding special effects, emoji, and rhythm changes.
| Structure | Main purpose | Key points of inspection |
|---|---|---|
| The conflict begins | Attract attention quickly | It must not be inconsistent with the actual way of playing. |
| Gameplay demonstration | Explain the core operations. | Retain key interface information |
| Growth feedback | Show upgrades or rewards | The values must be accurate. |
| Emotional shift | Enhance the viewing rhythm | Special effects should not overshadow the main content. |
| End of the action | Guide to download or learn more | Complies with the rules of the platform where it is to be posted |
Batch material production
The official website claims that a single user can create hundreds of clips per day that can be used to produce videos, but the actual output is influenced by the quality of the materials, the approval process, and the available generation quota.
- First, create a baseline version that has passed the review.
- Only change one of the beginning, the selling points, or the rhythm.
- Assign a clear number to each version.
- Record footage, scripts, and music combinations.
- After batch generation, randomly inspect the visuals and subtitles.
- Delete versions with a high degree of duplication.
- Export in different sizes according to the platform specifications.
- Filter effective directions based on deployment data.
AI Creative Workshop
The official website of Ruisheng Tianhe Enterprise describes Qimi’s creative capabilities as an inspiration database, material analysis and processing, as well as text-to-image and text-to-video generation.
- Extract reusable elements from existing materials.
- Develop creative directions around the gameplay.
- Generate image materials for different themes.
- Describe extended video ideas in writing.
- Convert high-performing materials into templates.
- New recordings and content related to events are added continuously.
Intelligent Placement Hub
The company’s official website also highlights features such as bulk deployment, AI-powered management, performance optimization, and model preservation.
| Ability | Uses | Prerequisites for use |
|---|---|---|
| Batch deployment | Improve the efficiency of plan creation | Complete channel authorization and account configuration. |
| AI hosting | Assist in implementing deployment strategies | Set budget and security limits |
| Performance optimization | Adjust materials and plans based on the data. | Ensure the accuracy of attribution data. |
| Model precipitation | Gain experience in the industry and with accounts. | Continuously provide accurate data. |
| End-to-end dashboard | Linking creativity to growth outcomes | Unified indicators and statistical methods |
Qimi usage guide
- Open the official website and go to the experience page.
- Register or log in to your Qimi account.
- Verify the team’s materials and deployment permissions.
- Up to 10 game video clips can be uploaded.
- Ensure that the total duration and file size are within the specified limits.
- Upload music files as needed.
- Enter a game name that does not exceed the page limit.
- Start generation and wait for the AI to process it.
- Preview the script, structure, and montage results.
- Correct erroneous subtitles, visuals, and selling points.
- Export different versions for small-scale testing.
- Continue to iterate based on actual deployment data.
Prices and service packages
The official website provides login options and a way to try out the service, but it does not disclose any verifiable information regarding package prices, the amount of data that can be generated, or storage costs.
| Services | Current public price | Explanation |
|---|---|---|
| Official website experience | Access available for experience | Whether corporate approval is required depends on the page. |
| AI one-click video creation | Not yet made public | It is necessary to check the number of times it has been generated and the export rules. |
| Team account | Not yet made public | Number of consulting members and permission schemes |
| Material storage | Not yet made public | Consult about capacity and retention period |
| Intelligent placement | Business consulting | Related to media accounts and service scope |
| Custom services | Business consulting | Confirm the quote based on the team’s requirements. |
The monthly fees, annual fees, and free usage limits listed on third-party websites vary greatly; when making a purchase, it is necessary to refer to the Qimi contract or the real-time settlement page.
What to ask before making business purchases
- Which AI functions are included in the trial period?
- Number of generations per month and concurrency limits.
- Video export resolution and watermark rules.
- Number of team members and permission settings.
- Storage capacity and retention period for materials.
- Which advertising media accounts are supported?
- Whether to include deployment hosting services.
- Rules for data export and contract termination.
- Whether to refund the quota in case of generation failure.
- After-sales response time and service methods.
Which users are it suitable for
| User | Typical requirements | Usage suggestions |
|---|---|---|
| Game distribution team | Continuously produce purchased marketing materials | Establish a closed loop for materials and data |
| Ad optimization specialist | Quickly test various ideas | Control variables and record the version. |
| Game operation staff | Activity and version promotion | Prepare highlight recordings in advance. |
| Material production team | Increase editing capacity | Retain the manual fine-tuning step |
| Small and medium-sized game developers | Reduce the barriers to initial creation | First, verify the actual production cost. |
| Marketing agents | Manage materials for multiple projects | Isolate customer data and permissions |
Advertising compliance check
AI-generated content does not guarantee automatic compliance with advertising regulations; it must be reviewed in accordance with the game’s content and the rules of the target media platform before it is published.
- The visuals must not distort the actual gameplay.
- The descriptions of rewards, probabilities, and gains must be accurate.
- Avoid absolute and unprovable statements.
- Special care must be taken when dealing with content related to minors.
- Subtitles, voiceovers, and materials must have proper licensing.
- The review standards for different media may vary.
- Retain the source of the materials and the audit records.
Copyright and Music Licensing
The screen recordings, music, character designs, and brand materials uploaded by users must have legitimate permission for use.
- Confirm the release of game assets and advertising permissions.
- Use commercially available music or purchase a license.
- Do not copy the advertising materials of competitors directly.
- Pay attention to the copyrights of characters, fonts, and emoji stickers.
- The generated content may be similar to existing works.
- It is recommended to have copyright checks conducted for important advertisements.
Data and account security
The advertising backend may contain unpublished materials, budget information, and campaign data; therefore, the team should implement principles of minimum permissions and proper procedures for handing over responsibilities when employees leave.
- Do not include account passwords in the file names.
- Isolate the asset spaces by customer and project.
- Only necessary media accounts are authorized.
- Regularly check the permissions of members and administrators.
- Export and back up important data and finished projects.
- The contract specifies the rules for data storage and deletion.
- All account authorizations are revoked upon termination of the service.
API and open-source status
To date, no public API, official SDK, verifiable GitHub repository, or open-source license for Qimi has been found.
| Project | Open status | Explanation |
|---|---|---|
| Qimi Platform | Not open source | Enterprise online hosting services |
| Public API | Not yet made public | Developer documentation not found. |
| Official SDK | Not yet made public | No installation or connection instructions were found. |
| Official GitHub | Not confirmed yet | It is not possible to use a repository with the same name as a replacement. |
| Enterprise integration | Business confirmation is required. | Subject to the contract and technical specifications. |
Product advantages
- Focus on game ads rather than general clips.
- After uploading the screen recording, an AI can generate a finished video with just one click.
- Covers script, structure, and creative editing.
- Supports multiple video and music assets.
- Suitable for mass-produced release versions.
- It can be extended to the creative and deployment cycle.
- No need to install specialized video editing software on the web version.
Usage restrictions
- The official website does not disclose the complete pricing scheme.
- Generating quotas and exporting rules require logging in for verification.
- AI-generated footage still requires manual review and refinement.
- A daily output of hundreds is part of the official description of the scenario.
- The deployment capability may require configuration of a corporate account.
- The materials uploaded must have legitimate copyright.
- It has not been confirmed yet whether API or open-source code will be provided.
Frequently Asked Questions
What can Qimi mainly do?
Qimi can automatically combine game recordings with music to create advertising videos, and it also assists with the creation of scripts, structure, special effects, compilation of emojis, as well as the production of large quantities of content.
Which video formats is Qimi capable of supporting?
The official website currently supports MP4 and MOV formats; a maximum of 10 videos can be uploaded, with a total duration of more than 10 seconds and less than 10 minutes, and a total size of less than 1000 MB.
Does Qimi support uploading music?
Supported; up to 10 music files can be uploaded. The allowed formats are MP3, WAV, M4A, and AAC, with each file having a size of less than 500 MB.
Is Qimi suitable for industries other than the gaming sector?
Its core focus and public workflow are centered around game advertising; whether it can be applied to other industries needs to be determined by testing the relevant materials and advertising capabilities first.
How much is Qimi?
The official website does not currently provide publicly available and verifiable prices for packages; information regarding trials, quota allocation, team accounts, storage, and advertising services should be obtained by contacting the authorities directly.
Can the ads generated by Qimi be used for direct placement?
It is not recommended to publish it directly; the team still needs to check the authenticity of the gameplay, the subtitles, copyright issues, compliance with advertising laws, as well as the review rules of the target media.
Does Qimi offer APIs or open-source code?
To date, no official public API, SDK, or verifiable GitHub repository has been found; therefore, Qimi should be regarded as a proprietary enterprise online service.
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